Saigon style,
delivered anywhere.
I source rare Vietnamese fashion and beauty from Ho Chi Minh City for clients abroad.
Each piece is selected with care, verified in person, and assessed for fit before it ever leaves Saigon.
Your stylist in Saigon
Seraphic Styler is a private styling and sourcing atelier based in Ho Chi Minh City, for those who hold beauty, fashion, and contemporary culture in high regard. I find Vietnamese pieces that feel genuinely singular and bring them to you through a process that is exacting, relaxed, and deeply personal.
My story
Saigon's labels carry a particular romance: modern, quietly elegant, and largely invisible beyond the city. Friends abroad fell in love with that sensibility but had no way to reach it. I began sourcing for them — and that remains the soul of this work: helping you wear a considered piece of Vietnam — crafted with intent and chosen with a cultivated eye.
How I work
You share a brand, a reference, or simply the mood and your size. I source in person, photograph the exact piece, and advise on fit, proportion, and finish before we decide to buy. What you see is precisely what arrives — honestly priced, carefully packed, and guided with discretion from Saigon to your door.
More than just a product link
Rare, Local, Real
Access to Vietnamese brands that do not ship abroad — genuine local pieces unavailable from outside the country.
Styled, Not Forwarded
A bilingual stylist on the ground in Saigon. I curate, advise on fit, and walk the boutiques myself — I do not simply pass along a link.
Honest Pricing & Proof
Transparent costing before any purchase, photographic confirmation of the actual piece, and a tracking number once it ships — with no hidden margin.
Choose the level of help you need
From sourcing a single piece to building an entire wardrobe — plus Vietnamese beauty. Select what suits you, send a note, and I will confirm the details and a final quote.
Vietnam Brand Sourcing
Remote Personal Shopping
Vietnamese Beauty Sourcing
Occasion & Event Styling
Everyday Wardrobe Styling
Lookbook / Outfit Board
Not certain which suits you? Send a note and I will guide you to the right place to begin.
Saigon sizing, interpreted
In Vietnam, sizing is built on a different frame: petite and slender are the starting point. A Western medium often arrives labelled XL, and a US large can read as 2XL or 3XL. That moment of surprise when you see the tag is simply a translation issue, never a verdict on your body.
Reading that landscape is part of what I do. I know which Saigon ateliers cut generously, which labels carry true European or extended sizing, and where a piece will sit beautifully without losing its character. Whether you wear a US small or a 5XL, I find options made for your shape as much as your taste.
| Your Usual US Size | Approx. Vietnam Label | Good to Know |
|---|---|---|
| XS–S · 0–6 | M–L | The standard range in most Saigon boutiques, so the selection is widest here. Expect cropped lengths, narrower shoulders, and higher armholes — I flag anything that runs especially small or short, and note what can be tailored. |
| M · 8–10 | XL–2XL | Often the largest size a standard shop carries. Some labels grade up faithfully; others simply add width — I check shoulder seams, sleeve length, and rise in person. |
| L · 12–14 | 2XL–3XL | Limited in general stores, so I source from labels that truly pattern for this range rather than merely enlarging a sample. |
| XL+ · 16+ | 3XL–5XL+ | Through specialist, size-inclusive labels — Himistore (to 6XL, European measurements), Cow's House, and designers cutting M–5XL for international frames. |
| Shoes US 8–11 | EU 39–44 | Local lasts run narrow; wider fits are sourced. |
The fine print — petite sizing, fabric & extended labels
VN XS / VN S — the smallest local sizes, for the most petite frames (≈ US 00–0 · UK 2–4 · EU 30–32). If a US XS runs loose on you, start here; otherwise begin at VN M.
Fabric matters. Cotton from a young local brand can run two sizes smaller than linen from a European-leaning atelier. Áo dài and tailored cuts sit close. I confirm real garment measurements before we buy.
Extended sizing, covered. Himistore (to 6XL, EU measurements), curvy boutiques like Cow's House, and Saigon designers who cut M–5XL for international frames. You never guess alone.
Quick convert: UK ≈ US + 4 · EU ≈ US + 32 · AU ≈ US + 4. (XS–S ≈ UK 4–10 / EU 32–38.)
From first message to your door
A clear, considered sequence. You see and approve everything before you pay in full. Full pricing and shipping are in the details below.
Inquiry
Send the piece you want — a link, a screenshot, or a description. New to a brand? I will help you find it. You receive a candid sense of how realistic it is to source.
Style Brief
Share your taste, size, budget, and destination. I note fit and colour preferences, and give candid guidance on what is likely to suit you.
Sourcing + Photo Confirmation
I find the piece in person and examine it. You receive real photographs of the actual piece before anything proceeds.
You Approve
Confirm it feels right. Prefer a different colour or size? This is the moment to adjust. Nothing is purchased until you say yes.
Deposit & Payment
50% deposit to place the order; the remaining 50% plus shipping before it ships. Pay by bank transfer, Wise, PayPal, or Payoneer — USDC on request. Processed within 2–7 days.
Pack & Send Worldwide
I pack with care and ship to your region. You receive a tracking number the moment it is on its way.
Follow-Up
I check in once it arrives to ensure everything is perfect — and I am always available to help you style it.
Build a rough estimate
A grounded ballpark — not a checkout. Add your items, select a destination, and I will confirm the exact quote by direct message. Styling and in-shop try-on are booked separately.
Your items
Enter each item's store price in VND.
Pick the region closest to home — I ship worldwide.
A rough size is fine — I confirm exact weight before shipping.
Estimated total
A high-level ballpark — screenshot it or compare it with your final quote.
Loading live rate…
This is an estimate. Your final quote (exact shipping, current stock, store price) is confirmed by me before any payment.
Selected work
Trending Vietnamese pieces, styled and sourced for clients worldwide. Your own lookbook photographs will sit in these frames.
The Saigon Fashion Directory
A living map of the city's fashion houses — 239 verified boutiques, ateliers, designer labels and markets, filterable by district, tier and category. It's the groundwork behind every sourcing request.
Circle area ∝ house count. The 9 districts hold 141; 36 more are online or multi-brand — 177 in Saigon.
Ordering from abroad requires a certain trust
I keep it simple: I show you the real piece before you pay, share tracking once it ships, and stay in your language the whole way through.
You see it first
Tracked the whole way
A real person in Saigon
Give the gift of a Saigon wardrobe
For a birthday, a wedding, or simply because — choose a tier or name your own amount, and I'll look after your recipient personally, then send a note and a code to redeem.
The Discovery
The Edit
The Atelier
Each gift covers my styling and sourcing, with a credit toward the pieces themselves. Shipping is quoted when your recipient redeems.
Beautiful, and a little kinder
Slow over fast, local over distant, repair over replace. Where you wish it, I will guide you toward Vietnam's most thoughtful makers — and I keep sourcing low-impact wherever I can.
Green logistics
Conscious Vietnamese brands
Circular & vintage
Everything, when you are ready
Pricing & fees
Item price = Store price + Base fee + Service fee + International shipping
Item under 2,000,000₫
flat, per item
Item 2–5,000,000₫
per item
Item over 5,000,000₫
per item
Base fee · 100,000₫ / order
Complex sourcing · + from 200,000₫
A soft minimum: most orders are around 100–150 USD+ (or several items) so the experience remains worthwhile for both of us. You will always see a clear breakdown before anything is purchased.
Standard personal shopping
In-shop try-on & fitting
Complex / high-touch orders
Shipping & customs
Small parcels can be estimated from the guide below. For larger consolidated orders, final shipping depends on packed weight, dimensions, and destination. For heavy hauls — 10kg+ / 22lb+ — I confirm the best packing plan and courier quote before dispatch, and may split a shipment into multiple boxes when that is safer or more economical.
| Class | Weight | How I handle it |
|---|---|---|
| Light | 0.5–3 kg / 1–6.6 lb | Instant guide estimate (below). |
| Standard | 3–10 kg / 6.6–22 lb | Estimate range; final cost by packed weight & size. |
| Heavy | 10–20 kg / 22–44 lb | Custom quote after consolidation & measurement. |
| Large haul | 20 kg+ / 44 lb+ | Split shipment or freight-style handling. |
| Region | Light · 0.5–3kg | Standard · 3–10kg |
|---|---|---|
| US & Canada | 650k–2,800k₫ | 2,200k–7,500k₫ |
| Latin America | 800k–3,200k₫ | 2,800k–9,000k₫ |
| Europe & UK | 650k–2,700k₫ | 2,200k–7,200k₫ |
| Australia & New Zealand | 500k–2,000k₫ | 1,600k–5,500k₫ |
| East & SE Asia | 300k–1,400k₫ | 900k–3,500k₫ |
| South & Central Asia | 600k–2,600k₫ | 2,000k–7,000k₫ |
| Middle East & North Africa | 650k–2,700k₫ | 2,100k–7,000k₫ |
| Africa | 850k–3,300k₫ | 2,900k–9,200k₫ |
Heavy (10kg+) and large hauls are custom-quoted after I plan the packing — never guessed. Chargeable weight may be actual or volumetric (L×W×H ÷ 5000).
Consolidation by default
Repack to reduce volume
Split when it's smarter
I will flag any unusual customs or carrier risk before you decide. Customs duties and taxes depend on your country and are paid by the recipient.
FAQ
How do I get the sizing right?
Who pays customs and duties?
How long does shipping take?
Are the items authentic?
What if it doesn't fit?
Is payment safe?
What can you source?
Can I return an item?
Do you ship to my country?
Policies & deposits
Payment & deposit
Returns & refunds
Sourcing limitations
Shipping timing
Customs responsibility
Authenticity
Serious orders & deposits
What can vary
Before you buy
Requests I may not be able to take on
Style notes
Why Vietnam brands
Who I style best
What to send me
Sizing & fit notes
Not posted? I can still source it
Privacy & terms
Privacy
Terms
Sustainability & ethics
Ethics & modern-slavery commitment
Conscious Vietnamese brands I can source
| Brand | Why it's conscious |
|---|---|
| Clothing & textiles | |
| Metiseko | GOTS-organic cotton & Vietnamese silk, low-impact dyes, small-batch (Hội An). |
| Môi Điên | Saigon designer label; durability & "buy better, keep longer". |
| TimTay | Natural fibres with zero-waste cutting (HCMC). |
| Fashion4Freedom | Artisan-direct supply chain, radical transparency (Huế). |
| Archive Sashiko | Boro / Sashiko mending & upcycling — one-off pieces (Đà Lạt). |
| The 31 | Modern womenswear using recycled & lower-impact materials. |
| BOO | Streetwear with visible sustainability practices & a strong local following. |
| Kilomet109 · KHAAR · Dong | Natural dyes, indigenous fibres, artisan craft (Hanoi). |
| Shoes | |
| TNBHSG | Saigon atelier (est. 2018), handmade leather shoes. |
| Go Grunge 90s | Saigon handmade shoes preserving local shoemaking craft. |
| Rens Original | Vietnam-based sneakers made with coffee-ground material innovation. |
| Eyewear | |
| Seeson | Vietnamese eyewear in bio-based cellulose acetate, modern design. |
| Accessories & bags | |
| Leinné | Saigon sustainable-luxury accessories with a strong Vietnamese identity. |
| Dòng Dòng Sài Gòn | Bags from reused materials — reduce, reuse, recycle. |
| Lơ Silk | Saigon-made slow fashion; refined silk scarves & soft accessories. |
High-end secondhand & vintage in Saigon
For circular shopping I can hunt curated thrift — e.g. Maintwo (D1), The Normal (Thủ Đức), 2Abnormal, Mayhem, Hebe Vintage, the Nhật Tảo (D10) shops, and market stalls at Bà Chiểu & Chợ Bàn Cờ. Designer secondhand via verified consignment on request.
Further reading:
Vietcetera — Vietnamese sustainable fashion brands · RMIT — Sustainable fashion in Vietnam · Global Fashion Agenda — Circular Fashion Roadmap for Vietnam
Questions, answered.
Honest answers on sizing, customs, delivery, and authenticity — and I'm always a message away for anything else.
How do I get the sizing right?
Who pays customs and duties?
How long does shipping take?
Are the items authentic?
From dream to wardrobe
The whole arc in one glance — five quiet beats, from a daydream to the piece in your hands.
Arrive
In a soft dream — the ethereal lavender world.
Meet
A real person in Saigon — bilingual and present.
See
Exactly what you'll receive — photographed, verified.
Trust
A transparent process — honest price, tracking, care.
Wear
A considered piece of Vietnam, anywhere in the world.
Tell me what you are looking for
The more you share, the faster I can find it and send an honest quote. No payment yet — this is simply the beginning of the conversation with Saigon.
Prefer to reach out directly? Instagram, TikTok, and email are all open.